Citizens State Bank (formerly The Citizens State Bank of Ouray) had a dated, inconsistent, and un-memorable brand. Our Goal: Create a consistent and recognizable image for the bank and it’s branches that conveys the message that Citizens State Bank is a local, community oriented bank with a strong 100 year history that facilitates trust and growth into the future by offering services that live up to the needs of today and tomorrow. Services included in-depth market survey and research, logo design, stationary & debit card design, signage, apparel, ads and marketing materials, & digital brand style guide.
Montrose County needed a logo for the new Rimrocker Trail, a connection from Montrose to Moab. The logo was inspired by the early western Colorado pioneers/cattle rustlers/gunslingers a.k.a "Rimrockers," who would steal cattle, cut off their brands and then re-brand them, hence the cattle brand style. This logo is simple and easily recognizable, meant to work well on trail markers, stickers, signs, etc. You can learn more about the trail here.
The Montrose Regional Library District wanted to update their logo for something more modern and fun. We took inspiration from the art deco style of architecture of the building as well as the colors found in the area. The use of multiple colors in the logo symbolizes the different areas of the library and it also allowed for individuals to pick their favorite color for their personal business card and library card, while keeping the libraries' identity unified.
Welcome Western Colorado (previously Welcome Montrose) is a community welcoming service providing new residents with information and discounts to local businesses. WWC needed a complete marketing package including the logo design, website, pocket folder, business cards, vouchers for the participating businesses, as well as other marketing materials. We provide the same design and development services for several other welcoming services including Welcome Gunnison Valley and Welcome Fannin. Not happy with my current web/graphic person, I was keeping an eye open to who in Montrose did web and graphics. It was not that the past person I used was bad, they just were unresponsive. The Pro cycling tour was coming through Montrose and I caught a glimpse of the new web site to promote the event and looked for the designer….it happened to be Treefeather Creative. I called Leanna and we began to work together. Working with Leanna at Treefeather solved all of the problems I was having in the past. Not only is Leanna responsive, she thinks of marketing approaches that I would never have thought of. Working with Leanna is like having a graphic and web person on my staff. I could never afford such a thing being a small business, but Leanna treats all of my projects as if they were her own. Leanna is cost conscience and yet will direct my projects to have them look professional and current. I have since had Leanna take over four new business ventures that I am a principal in. I also try refer Leanna whenever I can….but to be honest I am somewhat selfish as I want to keep her for myself. I am now confident that my web site and any promotional materials I use are [...]
The City of Montrose asked me to design a logo and corresponding graphics for a new app called A Better Montrose, a multi-platform solution for providing residents, businesses, and visitors access to a set of local government-provided services. Taking inspiration from the city's logo I was able to relate the A Better Montrose logo with the city's current brand. View the app
Covered in the logo requirements stated by Montrose County representatives, the logo should stand the test of time by representing the area and its surrounding communities in a traditional, but not antiquated way, and should reflect the County’s mission and vision statements. The logo should be legible, scalable, and flexible, designed to be used in a wide variety of mediums including print and digital applications. The logo should incorporate earthy tones, not bright primary colors, and no curly fonts. The logo should appeal to a wide range of diverse viewers. In addition to these requirements, the county wanted the new logo to reflect the major founding blocks of our area, being agriculture (represented by our famous Olathe Sweet Corn) and mining. The logo also includes the major natural landscapes that make up Montrose County including the Gunnison river and the surrounding mountains/plateaus/adobes. Inspiration was taken from the sihlouette of Warner Point. The logo includes traditional elements to convey a sense of establishment, while utilizing clean lines and a timeless font to stand the test of time. It is simple, scalable and versatile.
Taking inspiration from the store's interior design and existing logo design, I was able to create a consistent image across print and digital mediums. Projects include: Website design, business cards, door hangers, loyalty cards, menu cards, advertisements, social media profile cards, and more. Visit Site
Visit site “Leanna has done outstanding work for the Montrose Area Bicycle Alliance. She has a unique ability to hear an idea that only exists in somebody’s imagination and make it into a visual product that represents the idea, topic, or business very well. Leanna is easy to work with and communicates very well. She comes with my highest recommendation.”
Custom illustrated logo, two-sided business cards, pop-up banners for trade shows, advertisements for magazines, banner ads, radio show icon, trailer wrap, t-shirt designs, and logo design for VDC Armory (a section of their retail store in Canon City, Colorado).
Horsefly Brewing Co. came to us looking for some custom logos for their popular beer selection. We wanted the logos to reflect the brewery’s eclectic, rustic charm while capturing the distinct features of the individual beers. We also wanted to create a consistent element that would tie them all together…(the horsefly). The designs include hand drawn illustrations and lettering.